David Beckham, global sporting icon, entrepreneur and philanthropist has become a global brand ambassador for the DigitalBits blockchain. As one of the world’s most successful athlete-turned-businessmen, Beckham will help to communicate the transformative power of the DigitalBits blockchain to consumers, brands and other organizations worldwide.
With a shared interest in disruptive, inclusive technology, Beckham will embark on a series of exciting projects that will demonstrate the power and potential of DigitalBits blockchain technology, which is fast and eco-friendly compared to many other platforms. This global partnership will drive innovation and sustainability in the sector and cultivate new ways for Beckham to connect with his fans across the world.
As DigitalBits is the Blockchain for Brands, Beckham will utilize his extensive experience and relationships working with global brands including Adidas, Maserati, Tudor, Sands, Diageo and EA.
Beckham’s digital presence is considered one of the most influential in the world, with a following of more than 138 million. His annual impressions surpass 9 billion across Instagram, Facebook and Chinese platforms Weibo and Douyin, which has the highest engagement of any international account.
David Beckham said “I am always keen to find new ways to connect with my fans across the world. The
moment I spoke with Al and the DigitalBits team, I knew that this was a major opportunity to create new
experiences for my fans online. I have always taken pride in working with the best teams and I am so
excited to work on my NFT collections and more innovations in the future.”